Not Comic Sans!
We all know it is the content that counts, but unfortunately, people form a first impression in less than 3 seconds, based entirely on superficial appearance and presentation. And just as the power of...
View Article12 Reasons Email is the smartest Marketing Channel
How is email winning? Let me count thy ways… 1) It’s beloved. In a March 2012 online survey of marketing professionals, trade publication Chief Marketer found that the No. 1 tool in digital campaigns...
View Article